1st Day eMarketing Kit | Deadline July 1, 2024
1st Day School Supplies

eMarketing Kit

Deadline: July 1, 2024

1st Day School Supplies

eMarketing Kit

Deadline: July 1, 2024

Suggested Weekly Campaign

Below you will find our Suggested Campaign for quick and easy reference. Click the headings for each week to expand/collapse each section.

Week 1 Theme:

"It's time to buy your 1st Day School Supplies!"


Week 1 Action Items:

1. Copy and Share This Week's Message:

Parents, it's time to buy your 1st Day School Supplies. I know it seems early, but before you know it, summer will be here. It's important you order your supplies before it's too late or supplies run out. Start the school year with the exact supplies your teacher requested, and give your child the confidence they need to conquer next year! Get them today before it's too late!


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 2 Theme:

"It's time to buy your 1st Day School Supplies!"


Week 2 Action Items:

1. Copy and Share This Week's Message:

Parents, it's time to buy your 1st Day School Supplies. I know it seems early, but before you know it, summer will be here. It's important you order your supplies before it's too late or supplies run out. Start the school year with the exact supplies your teacher requested, and give your child the confidence they need to conquer next year! Get them today before it's too late!


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 3 Theme:

"1st Day School Supplies is the best way to buy back-to-school supplies!"


Week 3 Action Items:

1. Copy and Share This Week's Message:

Parents, the BEST way to buy school supplies for next year is with our partner, 1st Day School Supplies. Get the exact supplies your teacher requested packaged all in one beautiful, newly redesigned box. They only sell the highest quality branded products like Ticonderoga, Elmer's, Crayola, and Fiskars... GUARANTEED! Plus, you will be amazed at how much money you save compared to shopping at Walmart, Target, and Amazon, up to 30%. Buy your 1st Day School Supplies kit today before it’s too late. 1st Day School Supplies is the BEST way to buy back-to-school supplies. Order Now!


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 4 Theme:

"Absolutely, Positively, No Budget Brands!"


Week 4 Action Items:

1. Copy and Share This Week's Message:

Parents, buy your 1st Day School Supplies kit today knowing you will get absolutely, positively no budget brands. It’s hard to start the school year with confidence when you have underperforming budget brands that don’t work. Not with 1st Day School Supplies! They only sell branded products… Guaranteed! Buy today with confidence, knowing that you are getting the exact supplies your teacher requested with the brands you trust and respect. 1st Day School Supplies is the BEST way to buy back-to-school supplies, with absolutely no budget brands. Buy today before it’s too late!


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 5 Theme:

"Buy Early and Save!"


Week 5 Action Items:

1. Copy and Share This Week's Message:

Parents, If you really want to save time and money on back-to-school supplies, order your kit from 1st Day School Supplies now! If you think you'd get a better deal shopping at Target, Walmart, or even on Amazon, don't even think about it! We have found that 1st Day School Supplies saves us up to 30%! Not to mention the time savings! In just a few clicks, get the exact supplies your teacher requested from the brands you trust and respect. Get your 1st Day School Supplies and save yourself time and money this year! 1st Day School Supplies is the BEST way to buy back-to-school supplies! Order Now.


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 6 Theme:

"Eliminate the nightmare of back-to-school shopping!"


Week 6 Action Items:

1. Copy and Share This Week's Message:

Parents, buy your 1st Day School Supplies today and eliminate the nightmare of back-to-school shopping. Did you know the average parent has to visit over two and a half retailers to get the supplies they need for the next school year? Think of the nightmare of visiting those big box retailers: the empty shelves, the crying babies, the demands for more things from your kids! Get the exact supplies your teacher requested with one click at 1st Day School Supplies, and turn that nightmare into a dream. 1st Day School Supplies is the BEST way to buy back-to-school supplies! Order Now.


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 7 Theme:

"Start the school year with Confidence."


Week 7 Action Items:

1. Copy and Share This Week's Message:

Parents, buy your 1st Day School Supplies today and give your child the exact supplies their teacher requested, plus a lot of confidence! That’s right, confidence. Students who start the school year with everything their teachers want tend to have better grades, lower absenteeism, and higher confidence! Give your child the exact supplies they need to conquer next year with confidence. 1st Day School Supplies is the BEST way to buy back-to-school supplies!


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 8 Theme:

"Eliminate the fear of a new school year."


Week 8 Action Items:

1. Copy and Share This Week's Message:

Parents, order your 1st Day School Supplies kit today and eliminate the fear, uncertainty, and doubt that comes with starting a new school year. Get the exact supplies your teacher requested in just one click and give your child the confidence to conquer next year with no fear. 1st Day School Supplies provides only the highest quality branded products that will last the entire year, guaranteed! 1st Day School Supplies is the BEST way to buy back-to-school supplies. Order now, before it’s too late.


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 9 Theme:

"Do you know what's on your child's back-to-school supplies list?"


Week 9 Action Items:

1. Copy and Share This Week's Message:

Do you know what's on your child's back-to-school supplies list? 1st Day School Supplies does! That’s why we partnered with them. They have worked meticulously with our school administration and teachers to give us teacher-certified and approved school supply kits. Get everything on your child’s list in one beautiful 1st Day School Supplies box. 1st Day School Supplies uses only brand names like Elmer's, Crayola, Ticonderoga, and Clorox. Order your kit today before it's too late. 1st Day School Supplies is the BEST way to buy back-to-school supplies!


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 10 Theme:

"Back-to-school shopping at big-box retailers is a nightmare!"


Week 10 Action Items:

1. Copy and Share This Week's Message:

Let's face it: back-to-school shopping at big-box retailers is a nightmare. We've all walked down those aisles with empty shelves, crying babies, chaos everywhere… Get your 1st Day School Supplies today before it's too late, or you might find yourself in that nightmare... and you won't be able to get out. 1st Day School Supplies is the BEST way to buy back-to-school supplies and eliminate the nightmare of back-to-school shopping.


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 11 Theme:

"Don’t risk it with big-box retailers!"


Week 11 Action Items:

1. Copy and Share This Week's Message:

Why risk going back-to-school shopping at big-box retailers and not getting the exact supplies that your teacher requested? The best insurance policy for your child to start next school year on the right foot is to buy your school supplies from 1st Day School Supplies. 1st Day School Supplies is the BEST way to buy back-to-school supplies.


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 12 Theme:

"The final days to order your school supplies!"


Week 12 Action Items:

1. Copy and Share This Week's Message:

This is it! The final days to order your school supplies kit from 1st Day School Supplies. In just a few clicks, get everything your child's teacher has requested, including brand names you trust, like Crayola, Ticonderoga, and Clorox, all delivered before the start of the school year. What are you waiting for? Order your kit today.


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


Week 13 Theme:

"The final days to order your school supplies!"


Week 13 Action Items:

1. Copy and Share This Week's Message:

This is it! The final days to order your school supplies kit from 1st Day School Supplies. In just a few clicks, get everything your child's teacher has requested, including brand names you trust, like Crayola, Ticonderoga, and Clorox, all delivered before the start of the school year. What are you waiting for? Order your kit today.


2. Share This Week's Social Media Graphic:


3. Share This Week's Social Media Video:


4. Download and Share This Week's E-Marketing Flyer:


5. Website Badges:


This Site is Your e-Marketing Kit.
Please make sure you share this with your webmaster or tech team for their assistance. Here you will find all the resources you need to launch a successful e-Marketing campaign at your school. It is vital for the success of your program that you review the Checklist and proactively communicate with parents at least 15 times by the time your campaign ends. All of the badges and banner ads MUST be linked back to www.1stdayschoolsupplies.com.

How to Hyperlink
Please click here for instructions on hyperlinking.

Marketing Checklist

Traditional Marketing
  • 1st Round of Flyers | Early April
  • Keep extra flyers on hand in the school office | Throughout the campaign.
  • Promotion at other school events | Throughout the campaign.
  • Direct phone call message to parents | Throughout the campaign.
eMarketing
  • Email Parents Weekly | See Suggested Email Campaign
  • Weekly or monthly newsletter to parents | Throughout the campaign.
  • Place school store link on the PTA / School website | Throughout the campaign.
  • Send messaging out through Remind 101 or Constant Contact | Throughout the campaign.
  • Peach Jar | Throughout the campaign.
Social Media
  • Promote on your PTA Facebook Page | Daily or Weekly
    • Share directly with the Facebook share button
    • Get in touch with your 1st Day representative for social media marketing ideas!
  • Promote on your PTA Twitter or Instagram Account | Daily or Weekly

Social Media

Below you will find pre-formatted share sheets that you can use on Facebook. Click the "Share on Facebook" button for each style to post to your Facebook Timeline, Facebook Page, or Facebook Group.


Social Media Post #1:

Social Media Post


Social Media Video Post #1:


Social Media Post #2:

Weekly Social Media Post


Social Media Video Post #2:


Social Media Post #3:

Social Media Post


Social Media Video Post #3:


Social Media Post #4:

Social Media Post


Social Media Video Post #4:


Social Media Post #5:

Social Media Post


Social Media Video Post #5:


Social Media Video Post #6:


Social Media Post #6:

Social Media Post


Social Media Video Post #7:

Flyers

Flyers By Month



Website/Email Buttons

"Guarantee" Buttons and Banners

General Purpose Large Buttons

Teachers

Template: Letter From Principal

Download a Pre-Formatted File:

Download Word Doc


Or Copy and Paste:

Template: Letter From Teacher

Download a Pre-Formatted File:

Download Word Doc


Or Copy and Paste: